Project: The Princeton Singers Website Redesign and Development
Client: The Princeton Singers
The Princeton Singers needed to redesign their website to address some issues of functionality and branding that had not been addressed with their previous site. The new site needed to retain most of the same layout to keep it easy to use for an older audience while changing the colors to separate The Princeton Singers from Princeton University, with whom they are not affiliated. Additionally, the site needed to be managed by the executive director of the organization, which required that it be built with a user-friendly content management system. The resulting site was built on a WordPress platform, and it features functionality that allows the visitor to purchase CDs and donate online, listen to music, watch YouTube videos and join their e-mail list.