High Level Fitness Identity Package

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Project: High Level Fitness 30-Minute Workout Package

Client: High Level Fitness

To brand their 30-minute workout program, High Level Fitness wanted to develop a brochure, envelope and free trial card.  In addition to these materials, they needed a unique logo for the 30-minute workout, which could be used in a variety places, including bumperstickers and car magnets.  The resulting logo used the image of a kettlebell in combination with the dumbell, representing two of their main fitness offerings, and a wing to symbolize the speed of the workout.  The free trial card was sized so that personal trainers could easily carry them around and hand them out to potential clients.

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